Our papers are audited by Circulation Verification Council and have a combined receivership score of 97.1%. Our combined readership score reveals that 75.6% of those who receive our papers, read them. In addition, 76.1% of our readers report that they purchase products and services from the ads published in our papers. It is hard to argue with numbers like these.
Wisconsin Community Papers are audited by an independent auditing company, Circulation Verification Council. An integral part of the audit is a readership study. CVC interviewed 18,600 residents in the primary market areas indicated in the CVC audit report. The following statistics are the result of those interviews.